In May 2015, the number searches on mobile devices officially overtook searches by desktop users.
The rise of mobile has changed the search marketing landscape and most notably led to a significant change to Google’s algorithms in April 2015. Businesses that want to reach an online audience recognise that a positive mobile experience is an essential part of that. Essentially, if you’re not optimising your website for mobile audiences, you may find your website struggles to rank in the Google search results (and likely Bing and other search engines too).
Whether your website is already optimised for mobile and you’re looking for new ways to attract a mobile audience, or you don’t have a mobile-friendly site at all, we can help. Read on or get in touch to find out more.
Mobile SEO Services
Google has clearly laid out its requirements for mobile. We’ll help you to get your website up to speed and identify opportunities to better engage with mobile users.
TECHNICAL AUDIT
Using Google’s own mobile friendly test and developer guidelines, we’ll assess the mobile-friendliness of your website and provide you and your development team instructions on how to meet Google’s mobile requirements.
CONTENT REVIEW
Not all content is built for mobile users. We’ll review your website’s content – the text, the imagery, the videos, the graphics and so on – to identify which content works well already, which can be improved and which should be repurposed for mobile users.
LOCAL SIGNALS
If yours is a business which serves a local audience, we’ll implement technical changes such as schema markup to position your site for local users, ensure your NAP details are consistent and advice on further local SEO activity.
MOBILE MARKETING
Mobile marketing isn’t just about addressing mobile SEO issues now. Savvy marketers are investing in strategies and techniques which take a ‘mobile-first’ approach, from creative content marketing for a mobile user to mobile targeted paid adverts.
Now is the time to get your mobile presence right!
We’d love to discuss any of the services above with you.
If you’re looking to improve your existing mobile presence, or you don’t have a mobile friendly website at all, we can help. Get in touch to find out more.
Related Services
Mobile SEO is an important part of your overall SEO strategy. Get it all right for optimal search visibility.
Content marketing is all about communicating with your audience in a more engaging way. Take a mobile approach today.